Always informative and provocative, Paul entertains with wit, humor and a commanding knowledge of his subject today’s educational issues.
TIMELY & RELAVANT: While other talk show hosts touch on the subject, Paul Preston makes education central to his broadcast. Paul’s experience and insight provide depth to today’s most significant education-related news stories. His unique style draws the most out of interviews with top newsmakers. Paul’s audience counts on him to discover what is really going on. Recent TopicsAffirmative Action in AmericaADD & ADHD, Over Diagnosed?High School Exit ExamsMyspace.com School Violence The Cheating Culture Kindergarten Prep Recent Interviews Joe Simitian, Senator Ward Connerly, AuthorJoel Kotkin, Author TRIBES George Runner, Senator Dr. Sean Bush, The Learning Channel Jack O’Connell, Superintendent of Public Instruction.
A POSITIVE IMAGE AND ASSOCIATION: Inside Education is a positive force for discovery and debate. As an advertiser, your brand will benefit from an association with this highly regarded show.
TARGETED DEMOGRAPHIC: What more could an advertiser hope for…a mature, attentive and affluent audience waiting to hear your message? Station Profiles KTKZ of Sacramento 105.5 FM & 1380 AM Sacramento, California 1,780,000 KNTS of San Francisco 1220 AM San Francisco, California 5,800,000 Total Reach: Audience Profile:Total Audience: 52,800 Adults 25 years +: 50,500 Average Income: $100,000 (37%) $ 75,000 (61%) 277,700 230,600 $225,000 (29%) $100,000 (68%)
INSIDE EDUCATION TARGETS AFFLUENT LISTENERS
Why Advertise with Inside Education? Inside Education’s Listeners are Well Educated; The majority of our radio listeners have college degrees. Inside Education’s Listeners are Affluent; Our Radio Listener is nearly twice at likely as the average adult to have an Annual Household Income of $100,000 or more.
INSIDE EDUCATION TARGETS KEY ADVERTISING DEMOS
Nearly three-quarters of our audience falls within the prime Adult 25-54 demographic. Inside Education Listeners are Professionals Our Radio Listeners are twice as likely as the average adult to hold managerial positions. Sponsorship Packages Package #1 8 weekly radio spots on Inside Education 1 guest appearance yearly to help promote event or products 4 on-air promos to promote guest appearance Website link from Inside Education to your site Your Total Monthly Investment: $2500 Package #2 12 weekly radio spots on Inside Education 2 guest appearances yearly to help promote events or products 8 on-air promos to promote guest appearance 1 on-air interview annually promoting business and discussing educational topics Website link from Inside Education to your site Your Total Monthly Investment: $3900 Package #3 16 weekly radio spots on Inside Education 4 guest appearances yearly to help promote events or products 12 on-air promos to promote guest appearance 2 on-air interviews annually promoting business and discussing educational issues Website link from Inside Education to your site Your Total Monthly Investment: $5000 Title Sponsorship (Local) 20 weekly radio spots on Inside Education 4 guest appearances yearly to help promote events or products 12 on-air promos to promote guest appearance Monthly on-air interview promoting business and discussing educational issues Website link from Inside Education to your site 2 live remote location broadcasts yearly (two hour shows) Segment sponsorship on Inside Education Your Total Monthly Investment:$10,000 Sponsorship Packages, Title Sponsorship (Sacramento & San Francisco) 32 weekly radio spots on Inside Education (16 in each location) 8 guest appearances yearly to help promote events or products (4 each) 24 on-air promos to promote guest appearance (12 in each location) Monthly on-air interview promoting business and discussing educational issues Website link from Inside Education to your site 2 live remote location broadcasts yearly (two hour shows from both locales) Segment sponsorship on Inside Education. Your Total Monthly Investment:$16,000 Inside Education Comes to You! One of the best ways to kick off or finish a successful campaign on Inside Education is with a live remote broadcast. The added attention of a remote broadcast drives home branding efforts with your target audience. Paul Preston’s humor and enthusiasm will draw the desired attention to your business or organization. Live Remote Broadcasts include: Two Hour Live Remote Air Time Two Hour Broadcast from Your Desired Location, 30-second Radio Commercials during the Two Hour Show Live Promos by Paul Preston Leading Up to the Broadcast One, Two Hour On-Site Promo by Paul Preston Promoting Your Remote Actual Value:$8,000 Your Investment:$2,600 – Saturday Afternoon $4,600 – Any Afternoon Note: Contracts are 3-month, 6-month, or yearly agreements. Title Sponsors are yearly contracts. Agreements are billed monthly in advance. Payment in-full, up front, receives 15% off invoice total.
Paul Preston's
Inside Education
Educational Talk Radio
“Groundbreaking talk radio!” Why Inside Education?“ When Californians are asked what matters most to them, education is always their top priority. And Paul Preston, host of the groundbreaking show Inside Education, knows his subject. As a 33 year veteran of the California School System and current School Administrator, Paul knows first hand the difficult and complex issues facing today’s students, families and educators. Inside Education tackles timely and often controversial subjects confronting California and the nation. This format attracts a very loyal following – the audience is attentive and interactive, guaranteeing that your message will be heard. With Inside Education You Get …ONE OF A KIND TALK RADIO. A truly innovative, topic-driven talk show featuring veteran educator, Paul Preston.
“Groundbreaking talk radio!”
1410am
Your Portal to the World Of Education
Copywright February 2006 Inside Education, LLC
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